As someone who frequently writes about Office 365, I receive many communications from PR representatives of various companies who would like to advance the name of their company and increase awareness of their activities. Many of those communications relate to Office 365 and what the company is doing to help manage/control/assist/facilitate the transition to the cloud. It’s part of the publicity game and sometimes interesting information is provided.
One of the areas where Microsoft’s Lync and Skype for Business products have had the most success is in replacing business phone systems (usually known as private branch exchange, or PBX, systems). This success has come about because Skype for Business has grown to offer a robust feature set that matches or exceeds what legacy PBX systems offer, combined with a thriving ecosystem of devices and add-on products and all the benefits that come from its integration with Windows, Active Directory, Exchange and SharePoint.
There has been a lot of media hype over the change, particularly around the claim that Google had not done its homework on the domain name. Don't believe the hype.
The thinking behind Google's reorganization goes much deeper than people think, and it's been in the works for quite some time. Jim Lundy breaks down the new fundamentals, from G to Z.